Online Reputation Management

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What’s Online Reputation Management?

THE SET OF STRATEGIES TO IMPROVE THE REPUTATION OF YOUR BUSINESS.

There are shops in the market. Shop A sells discounted products…but has a reputation for giving fakes instead of authentic items. Shop B charges a little more…but never compromises with his morals. He respects each customer and ensures they’re fully satisfied. Who gets the most customers? Of course, Shop B! His positive reputation made it happen.

The same is true in the online world. People trust you if others speak positively about your business. They prefer to shop with you if no one talks negatively about you.

So how to build a positive reputation?

This is where online reputation management appears as a savior. This process involves various strategies to improve the reputation of your brand or business. This is also a way to whitewash your image that has been affected by any bad reviews.

How your business gets affected due to poor online reputation

When a customer posts negative feedback about you, it is visible to everyone out there. The potential customers will refrain from buying a service or product from you.

Your business faces these issues due to a bad reputation online:

Loss of sales
Poor search engine rankings
Decreased website traffic
Negative image of your brand
Increased cost of acquiring customers
Less customer loyalty

Many businesses have lost millions due to a dent in their reputation. Don’t let it happen to your business. Hire the best online reputation management agency in Manchester today.

Online Reputation Management Process

Research

Strategy

Planning

Rating

Promotion

Presentation

Content

Review

Monitoring

Feedback

WHAT’S COVERED UNDER ONLINE REPUTATION MANAGEMENT IN MANCHESTER?

A reliable ORM agency in Manchester will use these strategies:

Repair of online reputation
Tracking of social media mentions
Positive articles about business
Monitoring of the reputation
crease in the positive reviews
Search engine optimization

The better your online reputation, the easier it gets to acquire customers and multiply revenue.

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How ORM Services in Manchester helps your business?

Your business enjoys these benefits with ORM services:

Improved image of your brand: The ORM strategies ensure the negative reviews hampering your image aren’t easily visible to the customers. Instead, positive reviews and content that boosts the brand image is more visible.
Increased lifetime value of customers: The existing customers also stay with the company for long if they read or hear positive things about them. You can expect the customers to stay with you for a long-term in most of the cases.
Improved search engine rankings: The strategies used for ORM also help in increasing the search engine rankings of your website. This further increases the website traffic.
Better Revenues and Profits: All these benefits translate into better revenues and profits for your business.
High-value customers: The enhanced reputation makes it easier for you to acquire high-value customers. Such customers prefer to check the credibility of a business before making a purchase.
A boost in the customer loyalty: The customers find it easier to connect with brands that are praised by others. They won’t think of going to your competitors if you successfully maintain your brand’s reputation.
Easier to get proficient employees: Even employees perform an online research before joining a company. When you have a positive reputation, you can expect to attract more proficient employees.

A dependable agency knows all the tricks to fix and build your online reputation. They rely on these strategies:

Online Reputation Repair: They connect with unhappy customers and employees to repair the damage caused by their feedback.
Review Monitoring: The experts track the reviews that the online users post on different social media platforms.
SEO Reputation Management: This ensures both SEO rankings and online reputation are improved simultaneously.
Social Media Follower Growth: Increase your social media followers in an authentic manner.
Business Listings: Increase the exposure of your brand with business listings on credible portals across the world.
Review Generation: They use several methods to get a massive number of positive reviews for your business.
Review Response: The ORM agency gives appropriate responses to the users who post online reviews.
Survey Campaigns: Online surveys to identify what people think or feel about your brand.
Online Product Reviews Management: Increase positive reviews of your products on websites like Amazon, Flipkart, or your own e-commerce portal.
Reviews via email marketing: The experts from ORM agencies encourage customers to post reviews by sending them reminder emails.

Why Exclusive SEO is the First Choice for ORM in Manchester?

At Exclusive SEO, we understand the importance of online reputation. Our experts know how online image can make or break a brand. This is why we keep evolving our ORM strategies to ensure our clients (like you) perform better than their competitors.

Get these benefits by hiring us for online reputation management.

Customised Reputation management Service

Different businesses require different types of online reputation management strategies. Our experts understand this well. And this is why they fully examine the nature of your business and industry. They also track your online reputation before designing the ORM strategies – exclusively for you.

Dedicated Project Manager

You get a project manager that guides you on how we are working on improving your brand image. The project manager will also examine your online reputation frequently and inform us the same. This will help us in improving our ORM efforts.

Comprehensive Monthly Reports

You will get detailed reports with information on what strategies we have used for your business. The reports also tell you how those strategies have improved the reputation of your business. And how we have tackled negative reviews.

Affordable Pricing

Unlike some big PR agencies, we don’t charge a fortune from our customers. Our online reputation handling services are easy on your pocket. The benefit your business gets makes it worth it.

Frequently Asked Questions

Is it possible to remove negative reviews?

If the review is “Fake” or posted with an intention to damage a company’s reputation, there is a possibility to remove it. The ORM agencies can also post multiple positive reviews to prevent the exposure of negative ones.

Which type of businesses need online reputation management?

These businesses need ORM services the most:

  • Restaurants and hotels
  • Medical & healthcare
  • Fashion stores (online and offline)
  • Grocery Stores
  • Pest Control Services
  • Fitness services and products
  • Home repair
  • Automobile repair and accessories
  • Builders and real estate agents
  • Self-employed individuals (Lawyers, Architects, Accountants, etc.)
  • IT solutions provider

Apart from these, all B2C and B2B businesses need ORM services.

Does negative reputation hamper a company’s business?

Online users often search the reputation of a business before making a purchase. They avoid visiting a place that has poor reviews. This leads to a radical decrease in the sales.

How long does it take to fix a company’s online reputation?

Depending on the damage, it may take somewhere between one month to a year. It also depends on how actively the team is working on fixing it.

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